As a Downtown Elgin business you have numerous opportunities to participate in local events to maximize your exposure. DNA encourages you to take advantage of as many of these opportunities as possible. New for 2020, this process has been simplified and streamlined. Events are now grouped into four campaigns which are all outlined in detail below. In addition to the four main campaigns, DNA will also host a special Real Estate Campaign to promote available commercial properties. To sign-up click any box below and complete the application form. Signing up in advance will help ensure your business receives maximum exposure. If you have any questions feel free to email our team. Voting will be online here.

(Campaign #1)

“Best of Downtown Elgin”

DNA will create a variety of categories (best restaurant, best retailer, best tech company, etc) and promote voting on social media to facilitate public engagement. Voting will be open March 20th – 30th. Businesses are encouraged to share and promote to their customers to earn more votes. Prizes will be awarded.

(Campaign #2)

Learn how to take advantage of Farmers Market traffic (ideas, best practices, social media suggestions, theme day ideas, etc). Premium DNA members and community partners will be eligible for one free day at the market in accordance with market rules. A variety of special activities will be planned around the theme days such as a Pub Crawl and a Coffee Crawl. A Dining Guide will be published in Bravo Magazine with the tagline: Come for the Market. Stay for a Meal. Sign-up for one or all below.

(Campaign #3)

Participate in one or all three Fall Campaign events. Art Harvest is a City of Elgin event including business Trick-or-Treating. Fringe Festival is a Side Street Studio Arts event bringing hundreds of performers and spectators to Elgin. Participate by being a “button sponsor”. Nightmare on Chicago Street is a City of Elgin event attended by 10,000+ people. Make sure DNA knows your hours for this special event so you will be included in promotional pieces.

(Campaign #4)

The holiday season brings three opportunities to participate. Small Business Saturday is heavily promoted and flows right into a Holiday Shopping Campaign. Winter Wonderland is an annual free community event bringing thousands to celebrate the season which is held on the same day and just prior to the City of Elgin official tree lighting ceremony.


“Open for Business”
Saturday, May 23, 2020

Open for Business promotes available commercial properties for sale or lease in Downtown Elgin. A Business Resource Fair another component of this event. Appropriate business related vendors such as accountants, insurance providers, banks, marketing/advertising companies, IT/tech providers, printing companies, etc will be considered for inclusion and should sign-up below.

Downtown Neighborhood Association of Elgin

31 S. Grove Avenue, Suite 100
Elgin, IL 60120