‘MUNCH MADNESS’ Brings Tourney Season Excitement to Elgin

Contest to Run March 13 – April 8

Sixteen Elgin restaurants are getting into the spirit of tournament season by participating in “Elgin Munch Madness,” a bracket-style competition organized by the Downtown Neighborhood Association of Elgin (DNA) and a variety of local community partners.

Each of the participating restaurants has put forward one of its signature dishes to serve as an entry in the competition. Eight of the restaurants are located Downtown, and eight are located outside the Downtown area, or “Aroundtown” in the parlance of Munch Madness. Members of the public will get to vote on their favorite dishes when Round 1 kicks off on March 13.

“Including restaurants both in and outside of Downtown Elgin benefits everyone by maximizing exposure and capturing new visitors who otherwise might not have known about many of the new dining options available.” said Jennifer Fukala, DNA’s Executive Director. “This event gives us the opportunity to promote Downtown restaurants to a wider audience.”

Elgin Restaurants Munch MadnessParticipating Downtown restaurants are Al’s Cafe, Billy Bricks Wood Fired Pizza, Blue Box Cafe, Café Revive, Danny’s Pizza on Douglas, Elgin Public House, Kubo Sushi and Sake Lounge, and Legit Dogs & Ice. The participating Aroundtown restaurants are Alexander’s Cafe, Beef Villa, Gifford’s Kitchen & Social, Grumpy Goat Tavern, Porter’s Pub at Bowes Creek, Rookies All American Pub & Grill, Sammy’s Mexican Grill, and ZZA Factory.

Elgin Restaurants Will Battle in Four Rounds

The Round 1 bracket is already viewable here; it pits signature dishes such as the schnitzel at Al’s Cafe versus the pork belly nachos at Elgin Public House. Voting in Round 1 will be from March 13 through March 18, with Round 2 scheduled for March 21-25, Round 3 for March 28-April 1, and the championship match-up being open for voting from April 4-8. Winners per round will be announced the day after each round ends; the Munch Madness champion will be announced April 10, or as soon as the final voters are tallied.

Participants are asked to “keep it fair” by only voting once per round; duplicates will be deleted.

Sunnyside Up Pizza, Tartar Sushi Pyramid, Blackened Salmon and Tacos don Chido are some of the other dishes vying for votes. “Trying new places and new foods is what it’s all about!” said Fukala. “We hope Munch Madness inspires people to enjoy a meal with their friends and family while supporting our local businesses.”

More information about this exciting and unique event – as well as mouth-watering pictures of the signature dishes – can be found at www.DowntownElgin.com/MunchMadness. A Facebook event discussion page will also be used to communicate with those following the contest.

The DNA would like to thank our partners and volunteers who’ve helped make Munch Madness a realty including the City of Elgin, Elgin Area Chamber of Commerce, Explore Elgin Area, Gail Borden Public Library, Oddball Art Labs, WRMN Radio, Chris Mau, Tara Burghart and Michael Copeland.