Window Wonderland Participation Deadline Extended

The deadline for downtown Elgin businesses and Elgin area community and non-profit groups to participate in this year’s Downtown Elgin Window Wonderland event on December 1 has been extended until Wednesday, November 14. Please download the participation form that is appropriate to your business or group’s needs, complete and then return to the DNA office, 2 Douglas Avenue. You can also fax completed participation forms to 847-488-1449 or scan and e-mail to

Download Downtown Elgin Business Participation Form >

Download Elgin Non-Profit/Community Group Form >


Although there is no formal decorating theme for this year’s Window Wonderland, the subtext of the event is “Win This Window”. If you are looking for some decorating ideas for your storefront windows you could include campy “game show” motifs – such as Wheel of Fortune, Jeopardy or Family Feud – with a holiday twist. NOTE: Window Wonderland judges will not have “How Well Window Fits the Event Theme” as a judging category on their score sheets. They will solely judge on the best decorated windows – not on theme.


The 14th Annual Downtown Elgin Window Wonderland returns Saturday, December 1 from Noon-5PM. The theme of this year’s Window Wonderland event is “Win This Window”.  Here are some of the ways your business or non-profit organization can participate:


Window Decorating: Downtown businesses and buildings with storefront windows can enter your window into our window decorating contest. You can either decorate your own window or reach out to a local community group to decorate for you. $50 Downtown Elgin Gift Certificates will be awarded to the best decorated windows in the Open, Business and Children’s categories. The best overall decorated window as determined by our judging panel receives a $300 cash prize!

Passport Stop: On the day of the event your business can offer holiday goodies or activities for kids to enjoy. As a participating stop you will also hand out a special puzzle piece, which when completed will enable kids to earn a chance at a very special holiday treat. Passport stops will be promoted in our Holiday Treasure Hunt Passport available at downtown businesses and online.

Gift Basket Donor: Donate merchandise, gift certificates, treats and other items to be assembled into holiday gift baskets that will be placed inside decorated windows to benefit a local non-profit of your choosing. Businesses can also volunteer their storefront windows to host a non-profit organization’s gift basket and team up to help raise money for them in our Win That Window People’s Choice Award contest.

Community Sponsor: Become a Window Wonderland community sponsor for as little as $50. Your business name will be listed as a sponsor in our Holiday Treasure Hunt Passport and on our online People’s Choice Voting Page. Other sponsor options  with premiere level marketing benefits are also available.

Download the 2012 Window Wonderland Business Participation Form >

Please contact Jason Pawlowski at 847-488-1456 or e-mail for more details on Window Wonderland business participation or event sponsorship.


Window Decorating: Your community group or non-profit organization can volunteer to decorate an available storefront window or team up with an existing downtown business to decorate their storefront windows.

Gift Baskets: Work with your group or organization’s members, volunteers and sponsors to put together a festive holiday gift basket of merchandise, products, gift certificates, treats and more to be displayed inside your organization’s decorated window that Window Wonderland visitors will have a chance to win by casting their votes for your window. Here’s how it works:


From November 26-December 10, visitors can vote for their favorite windows, as well as the gift baskets they would like to win, in the People’s Choice Award voting for $1 per vote online or in person at the DNA. All participating non-profit organizations will receive the total proceeds collected for their window/gift basket from the People’s Choice Award voting.

At the conclusion of the voting process, the window receiving the most People’s Choice votes will receive the total proceeds collected for their window/gift basket PLUS a matching cash donation from DNA up to $300! Gift baskets will then be awarded via raffle drawings from the votes/entries received for each basket.

Download the 2012 Window Wonderland Community Group/Non-Profit Organization Participation form >

If your community group or non-profit organization would like to participate in this year’s Window Wonderland, please contact Jason Pawlowski at 847-488-1456 or e-mail


The Holiday Treasure Hunt Passport Puzzle is a new wonderous Window Wonderland activity. This year, kids will be invited on a Downtown Holiday Treasure Hunt in search of nine puzzle pieces available at various downtown businesses and passport stops. Once the quest is complete, kids are eligible for a grand prize drawing of a $100 Visa Gift Card!

In addition to the passport puzzle and window decorating contest, Window Wonderland visitors will enjoy Santa’s Crew Real Live Reindeer at the Civic Parking Lot at Highland and Douglas Avenues, Chestnut Roasting in front of the Tower Building, Horse Drawn Carriage Rides (location TBD), Photos with Santa Claus (location TBD), Live Nativity Scene (location TBD), 10th Anniversary activities at The Centre of Elgin, live music and entertainment at various downtown venues and more. The day culminates with the City of Elgin’s annual tree lighting ceremony near City Hall, 150 Dexter Court.